More Than a Post: Turn Creator Content into Campaign Fuel
by Amy Hertsenberg | June 12, 2025
Great content deserves great distribution—but paid media shouldn't feel like a gamble.
In this session, Amy Hertsenberg, Paid Media Director at Dooley Social Studio, will show you how to turn creator content into high-performing campaigns. Whether you're sponsoring influencer content, licensing UGC, or planning your next product launch, you'll leave with clear, actionable strategies to amplify your efforts with confidence.
You'll learn:
How to align the creator content with your campaign goals
How to blend organic and paid tactics for greater impact
What brands & creators need from each other to make paid work
How to evaluate success beyond likes and views
This isn't about throwing money at a post. It's about turning good content into better results—for both sides.
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We're always up to something exciting at Dooley Social Studio. Check back here regularly for our latest news, insights, and happenings. From industry trends to company updates, we've got plenty to share. Don't miss out on what's new in our world!
Watch the replay from our most recent webinar!
In this free webinar, Dooley Social Studio’s Trends and Culture Lead, Stephany Mendia, will unpack the biggest shifts in social we saw throughout 2025 - and break down what trends, behaviors, and creative strategies will matter most as we move into 2026.
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